PM's Poll Talk To Ministers On Massive Yatra

At a meeting on Tuesday night, the ministers were directed to participate in the Bharat Sankalp Yatra, a mega outreach campaign aimed at highlighting the centre's welfare schemes.

Sources said the PM advised his cabinet to make root connections with voters in their constituencies and "join the Yatra not as a VIP but as an organiser".

"The Bharat Sankalp Yatra is the last way possible to reach out to the public and beneficiaries (of the centre's schemes)," the Prime Minister told his ministers and encouraged them to expand the reach of these welfare measures to all eligible people, and particularly those below the poverty line.

The PM said these outreach efforts would be part of creating a 'viksit Bharat', or a 'developed India' and also urged ministers to assure the public the government will fulfil its promises.

The meeting also saw a presentation from the Secretaries of the Agriculture and Information and Broadcasting ministries, which have been tasked with leading this yatra.

The BJP has, in fact, been working towards the 2024 election since June, when senior party leaders met to plan strategy.

The meeting at the PM's residence in Delhi – a few days after his visit to the United States - was attended by Union Home Minister Amit Shah and party boss JP Nadda, among others.